Control business information across the web.
Yext is a business listing and local SEO management platform designed to help businesses control their online presence across multiple directories, search engines, and social media platforms. Known for its ability to improve local search rankings and ensure consistent business information across the web, Yext is ideal for businesses that need to manage multiple locations or have a strong focus on local SEO. The platform offers a range of features, including business listing management, review monitoring, and analytics, making it a powerful tool for enhancing online visibility.
Key Features
- Business Listing Management: Ensure consistent and accurate business information across directories, search engines, and social media platforms.
- Local SEO: Optimize your business listings to improve local search rankings and increase visibility in local search results.
- Review Monitoring: Monitor and respond to customer reviews across multiple platforms from a centralized dashboard.
- Knowledge Graph: Organize and structure your business data to power your listings, improve search results, and enhance customer experiences.
- Analytics and Reporting: Access detailed reports on search performance, listing accuracy, and review activity, helping businesses make data-driven decisions.
- Integrations: Integrates with various CRM systems, social media platforms, and analytics tools, enhancing workflow efficiency.
Benefits
- Improved Local Search Visibility: Yext helps businesses improve their local SEO, ensuring they appear prominently in local search results.
- Consistency Across Platforms: Ensures that business information is accurate and consistent across all online platforms, reducing the risk of outdated or incorrect data.
- Comprehensive Monitoring: Provides a centralized platform for monitoring and responding to reviews, helping businesses manage their online reputation effectively.
- Scalability: Suitable for businesses of all sizes, from small local businesses to large enterprises with multiple locations.
Strong Suit
Yext’s strongest feature is its business listing management and local SEO capabilities, making it an ideal choice for businesses that need to manage multiple locations or improve their visibility in local search results.
Pricing
- Emerging Plan (Freemium): Starts at $199/year, includes basic business listing management and review monitoring features.
- Essential Plan (Freemium): Custom pricing, offers additional features like local SEO optimization and enhanced analytics.
- Complete Plan (Premium): Custom pricing, includes all features plus advanced reporting, custom integrations, and priority support.
Considerations
While Yext is highly effective for improving local SEO and managing business listings, its pricing may be prohibitive for smaller businesses or those with limited budgets. Additionally, businesses that do not require extensive local SEO management may find other platforms more suitable.
Enterprise reputation management platform.
Monitor and respond to customer reviews.
Online review management platform.
Summary
Yext is a leading business listing and local SEO management platform designed to help businesses control their online presence and improve their visibility in local search results. Its business listing management and local SEO capabilities make it an excellent choice for businesses that need to manage multiple locations or enhance their online presence, though its pricing may be a consideration for smaller businesses or those with simpler needs.
