Introduction
In today’s digital landscape, creating visually appealing content is essential for businesses to stand out online. For small and medium businesses (SMBs), effective image and video editing tools can make all the difference in engaging audiences, promoting products, and driving conversions. Thankfully, there are several AI-powered tools that enable SMBs to produce high-quality images and videos without needing professional design or editing skills.
In this blog, we’ll explore the best AI image and video editing tools for SMBs, focusing on tools that can help you enhance your visual content, streamline workflows, and save time and money.
List of Best AI Image and Video Editing Tools:
Let’s dive into each of these tools and explore how they can help your business create professional-quality visuals with ease.
1. Canva
Best for: Easy Image and Video Creation for Marketing
Main Features:
- Drag-and-drop editor with AI-powered templates
- Access to millions of stock images, graphics, and videos
- AI-powered features like Magic Resize and background remover
- Collaborative tools for teams
- Free plan with premium options for advanced features
Canva is a versatile tool for creating professional images and videos, making it a popular choice for SMBs. Its drag-and-drop interface and AI-powered features, such as Magic Resize, allow users to create content that looks polished in just a few clicks. Canva offers a vast library of stock images, templates, and videos, making it easy to design social media posts, presentations, and marketing materials without the need for design expertise.
For businesses that need to collaborate on projects, Canva’s team tools enable real-time editing and feedback, streamlining the creative process. The free plan covers basic needs, while the premium options unlock more advanced capabilities.
2. Pixlr
Best for: Quick and Easy Image Editing
Main Features:
- AI-powered automatic background remover
- Web-based editor with a range of filters and effects
- Supports layered editing like Photoshop
- Free and paid versions available
- Templates for social media, ads, and more
Pixlr is a user-friendly, web-based image editing tool that provides AI-powered features for quick edits. SMBs can use Pixlr to enhance product images, create social media graphics, or design ads. It offers an automatic background remover and customizable templates, making it a great alternative to more complex software. Pixlr supports layered editing, which is helpful for more advanced projects, while still offering ease of use for beginners.
The free version of Pixlr covers most basic editing needs, while the premium version unlocks additional templates and features for more detailed editing projects.
3. Lumen5
Best for: Turning Blog Posts into Videos
Main Features:
- AI-powered video creation from text
- Automatically pulls content from blogs and articles
- Extensive library of stock videos, music, and images
- Customizable templates for social media, marketing, and presentations
- Free plan with basic video editing features
Lumen5 is an AI-powered video creation tool designed for businesses that want to repurpose written content into engaging videos. By simply pasting a blog post or article URL into the platform, Lumen5 uses AI to pull key points and automatically generate a video, complete with images, text overlays, and music. This makes it an excellent tool for SMBs that need to create video content for social media, ads, or websites without investing significant time or resources.
Lumen5’s user-friendly interface and customizable templates help create visually appealing videos even with little experience. Its free plan offers basic features, while premium plans unlock additional customization and assets.
4. Descript
Best for: Podcast and Video Editing with AI Transcriptions
Main Features:
- AI-powered transcription and video editing
- Edit videos and podcasts by editing the text
- Overdub feature to fix audio mistakes
- Screen recording and video tutorials
- Free plan with paid options for additional features
Descript is an AI-powered tool that simplifies video and podcast editing by allowing users to edit the text of their transcriptions to make corresponding edits in the video or audio. This innovative approach makes it incredibly easy to cut out filler words, adjust timing, or even change spoken content using the Overdub feature, which generates realistic voiceovers for minor edits.
Descript is perfect for SMBs that produce webinars, podcasts, or tutorial videos and want a user-friendly way to edit content without needing advanced video editing skills. Its free plan includes many core features, with paid plans offering more advanced functionality.
5. Kapwing
Best for: Collaborative Video and Image Editing
Main Features:
- AI-powered video and image editing tools
- Supports multi-user collaboration
- Trim, resize, add text, and create memes easily
- Text-to-speech and auto-generated subtitles
- Free plan with limitations, and paid plans for advanced features
Kapwing is a cloud-based video and image editing tool that’s ideal for SMBs that need to collaborate on content creation. It offers AI-powered features like text-to-speech, auto-subtitling, and the ability to quickly edit or repurpose video content for different platforms. With its simple interface, even non-tech-savvy users can easily trim, crop, and customize videos and images.
Kapwing’s free plan offers basic editing capabilities, while paid plans include more advanced features, such as longer export durations and higher resolution outputs. This makes it an excellent tool for teams that need to work together on marketing videos or social media content.
6. Deep Art Effects
Best for: AI-Powered Artistic Image Transformations
Main Features:
- AI-powered filters to transform images into art styles
- Supports high-resolution image processing
- Customizable art filters
- Ideal for creating unique branded content
- Free and paid versions available
Deep Art Effects uses AI to transform ordinary images into stunning artwork by applying filters inspired by famous art styles like Van Gogh or Picasso. This tool is perfect for businesses looking to create visually distinctive images for marketing campaigns, social media posts, or branding purposes. The tool’s high-resolution output ensures that the images maintain quality, even after applying intricate filters.
For businesses in creative industries or those looking to stand out visually, Deep Art Effects provides an easy way to create eye-catching content. The free version includes basic features, while the premium version offers more advanced options and higher-quality exports.
7. Runway
Best for: AI-Powered Video Editing and Real-Time Collaboration
Main Features:
- AI tools for video editing, color correction, and motion tracking
- Real-time collaboration for remote teams
- Green screen removal with no additional hardware
- Supports full video editing workflow
- Free trial with premium options for advanced editing
Runway is an AI-powered video editing tool designed for professional-quality content creation. With features like automatic green screen removal, motion tracking, and color correction, Runway simplifies many of the more complex aspects of video editing. The platform also supports real-time collaboration, allowing teams to work together on projects remotely.
Runway’s AI tools make it a valuable asset for SMBs that need to create high-quality marketing videos, promotional content, or product demos. The free plan allows access to basic features, while the premium plans unlock more advanced editing options.
8. VEED.io
Best for: Simple Online Video Editing and Subtitling
Main Features:
- AI-powered auto-subtitling and video translation
- Drag-and-drop video editor
- Text, logo, and progress bar overlays
- Supports social media content creation
- Free plan with premium upgrades
VEED.io is a straightforward online video editor with powerful AI-driven features like auto-subtitling and video translation, making it perfect for creating accessible content. Its user-friendly interface lets SMBs quickly add text, logos, and effects to videos, ensuring they are optimized for platforms like Instagram, YouTube, and Facebook.
VEED.io’s free plan covers essential editing tools, while its premium options provide access to higher-quality exports, additional editing features, and more extensive support for longer videos.
9. Pictory
Best for: Video Creation from Text
Main Features:
- AI-powered video creation from blog posts, scripts, or URLs
- Auto-generates scenes, voiceovers, and text overlays
- Customizable video templates for social media and ads
- Free plan with premium features for longer videos
Pictory turns long-form content like blog posts or scripts into engaging videos with AI-powered automation. It can generate video scenes, add text overlays, and even produce voiceovers based on the text. This makes it an excellent tool for SMBs that want to repurpose existing content into video format for social media, email campaigns, or websites.
Pictory’s free plan offers basic features, while premium plans unlock more customization options, higher-quality video outputs, and longer video durations.
10. Fotor
Best for: AI-Powered Image Editing and Enhancement
Main Features:
- AI-driven photo enhancement and retouching
- Automatic background remover
- Collage and design templates
- Ideal for product images and social media posts
- Free plan with premium features for advanced editing
Fotor is an AI-powered image editing tool that provides easy-to-use features for enhancing and retouching photos. Whether you need to touch up product images, create social media content, or design banners, Fotor offers tools that automatically enhance images for better quality. Its AI background remover is particularly useful for businesses needing product shots without any distractions, making it perfect for e-commerce platforms.
With collage templates and design elements available, Fotor is versatile and ideal for SMBs looking to produce high-quality visuals quickly. The free plan offers basic editing tools, while premium plans unlock more advanced features like higher-quality exports and additional effects.
Conclusion
For small and medium businesses (SMBs), high-quality visuals play a crucial role in capturing attention, building brand recognition, and driving engagement. However, the process of editing images and videos no longer requires expensive software or expert designers, thanks to AI-powered tools that simplify and accelerate the creation of professional content.
From versatile platforms like Canva and Pixlr for easy image and video creation to more specialized tools like Descript for podcast editing and Runway for professional video production, these tools empower SMBs to create stunning visuals efficiently and cost-effectively.
Whether you’re looking to design social media graphics, enhance product photos, or turn blog posts into videos, there’s an AI tool that fits your needs. Many of these tools offer free plans that cover essential editing functions, allowing businesses to get started without any upfront investment. As your business grows, premium plans unlock even more powerful features to take your visual content to the next level.
By leveraging these AI image and video editing tools, SMBs can stay competitive in the fast-paced digital market, boost their online presence, and create compelling content that resonates with their audience—all without breaking the bank. Choose the tools that best align with your business goals and start creating captivating visuals today!
