Tool for tracking competitor rankings and strategies.
SE Ranking is an all-in-one SEO platform that provides a range of tools for keyword research, site audits, rank tracking, and competitor analysis. Its Competitor Analysis tool is designed to help users gain insights into their competitors’ SEO strategies, including organic and paid search data, keyword rankings, and backlink profiles. SE Ranking is ideal for digital marketers, SEOs, and businesses looking for a comprehensive solution to optimize their SEO performance and outperform their competitors.
Key Features:
- Competitor Keyword Research: Discover the keywords that competitors are ranking for, including search volume, keyword difficulty, and cost-per-click (CPC) data.
- Organic and Paid Traffic Analysis: Analyze competitors’ traffic data, including estimated traffic volume, traffic distribution by channel, and paid search data.
- Backlink Analysis: Access detailed information about competitors’ backlinks, including referring domains, anchor texts, and backlink growth over time.
- Keyword Gap Analysis: Identify keyword opportunities by comparing your site’s keywords with those of competitors.
- Top Pages and Subdomains Analysis: View competitors’ most popular pages and subdomains based on traffic and backlinks.
- Site Audit: Perform comprehensive site audits to identify and fix technical SEO issues.
- Rank Tracking: Monitor keyword rankings across multiple search engines, locations, and devices with regular updates.
Benefits:
- Comprehensive SEO Tools: Offers a wide range of SEO tools, including rank tracking, site audits, and backlink analysis, all in one platform.
- Affordable Pricing: Provides competitive pricing plans, making it accessible for small businesses and agencies.
- Frequent Data Updates: Regularly updated data ensures that users have access to the latest insights and metrics.
- User-Friendly Interface: Intuitive and easy-to-use interface, suitable for both beginners and experienced SEO professionals.
Strong Suit:
SE Ranking Competitor Analysis is known for its affordability, ease of use, and comprehensive range of SEO tools, making it an excellent choice for small to medium-sized businesses looking for an all-in-one SEO solution.
Pricing:
- Essential Plan: $39/month, includes 10 projects, 250 tracked keywords, and 40,000 page audits.
- Pro Plan: $89/month, includes 20 projects, 1,000 tracked keywords, and 100,000 page audits.
- Business Plan: $189/month, includes unlimited projects, 2,500 tracked keywords, and 250,000 page audits.
Pricing varies depending on the chosen update frequency (daily, every 3 days, or weekly).
Considerations:
- Limited Advanced Features: While SE Ranking offers a comprehensive suite of tools, it may lack some of the advanced SEO features and in-depth data provided by more specialized tools.
- Smaller Backlink Database: The backlink index is smaller compared to tools like Ahrefs or Majestic, which may limit the depth of backlink analysis.
- Basic Reporting Options: Reporting features may not be as advanced or customizable as other tools, impacting data presentation.
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Summary:
SE Ranking Competitor Analysis is part of the broader SE Ranking SEO suite, providing essential competitor insights along with a range of other SEO tools. Its affordability, user-friendly interface, and comprehensive features make it a great choice for small to medium-sized businesses looking for an all-in-one SEO solution. However, it may lack the depth of more specialized SEO tools.
